New CEO

A proven leader in the business, Anthony, of Samoan descent, has been the CEO of Digicel Tonga for the past three-and-half years and has played a key role in driving Digicel’s operational strategy. His superb leadership and wealth of experience have been instrumental in rehabilitating the Tonga market through the COVID-19 pandemic and after the devastation of the earthquake and tsunami in 2022.

Not that she needed it after working her way up to the top post for 17 years with the Samoa Tourism Authority.

She had one week to complete the finishing touches before Samoa’s international borders which have been closed to the rest of the world for over 2 years was officially opened on 1 August.

The shutdown has crippled the tourism industry and with flight schedules back to normal, Petaia-Tevita had her work cut out for her.

Effectively immediately, Mike will have complete operational oversight across the entire business including Digicel, Unwired and Sky Pacific.

Digicel Regional CEO, Pacific Group, Mr. Colin Stone said,” Mike brings with him a wealth of knowledge and experience in wireless and ICT technology. His recent work in digital transformation in emerging markets will provide valuable impetus to Digicel’s continued growth and evolution as a full solutions provider in Fiji”.  

For the past 11 years Strong has been based in Suva, Fiji where he has held general management positions of significant Fijian trading companies, most recently as General Manager of Pacific Agencies (Fiji) Limited.

He will return to New Zealand to take up the role at PCF in or about November this year.

Strong was born and raised in Suva, educated at Kings College, Auckland and Massey University in Palmerston North, graduating with a Bachelor of Business Studies.